Who are we? What are we?
David Hurst's questions
above are questions I've been asking indirectly since the beginning of this series.
That should make trying to answer 'em here-and-now easier (I'll be able to
reference my earlier posts) but -- they're more complicated than they look.
They're abstruse. And there's no real easy way around it.
Note: It'd be hard to
separate "who" UCP is from "what" it is, so I'll be lumping
and addressing the two together.
United Cerebral Palsy (UCP) is an international
nonprofit charitable organization...
And a whole lot more.
Of my twenty-eight
posts to date, "A Tale...4.0" (dealing with UCP's mission, values, and vision statements) is the only one that directly explores who and what UCP is. Otherwise, my focus has been mostly on the organization's digital forays --
to the exclusion of all kinds of things, including "biggies" like these below that have to be a part of any serious who-and-what discussion:
BASIC
STUFF
UCP is a large, complex, organization that has operating expenses, pays
rent, hosts events, owns properties, invests, hires and fires, and answers to a
Board of Trustees. It's hungry for resources. Its reach exceeds its grasp. It
depends to an unknown-by-me extent on government funding...
THE AFFILIATE
NETWORK DESERVES MORE OF MY ATTENTION
From the '10-'11 Annual Report: "The
mission of United Cerebral Palsy is to advance the independence, productivity
and full citizenship of people with disabilities through an affiliate
network." From somewhere else: "The UCP national office in
Washington, DC supports the affiliate network."
Does this mean that supporting
its affiliate network is National's job number one? Maybe. But I'm not sure. In
fact, I don't know how to even try to make sense of the relationship. I just
have questions:
- There are individual orgs in the affiliate network with relatively small budgets (as little as $125,000) and others with much larger (up to $100 million) budgets. Do they receive equal attention from National? To what extent do the affiliates depend on it?
- Are the affiliates getting their monies' worth in for their dues?
- How's the communication and idea-sharing quality between the affiliates and National? What about between affiliates?
- In what ways is National driving the bus and leading the charge? Who's pushing hardest to realize the Life Without Limits vision?
TOP MANAGEMENT
Usually the
relationships among top managers provide a "line of sight" into the mood
or climate of an organization. I don't know much about those things, on either
the national or the affiliate level. My only observation? It looks like there's
been some slight senior-staff turnover at National in the past three-or-so
years, whereas, it's my impression is that there are a
lot of affiliate Executive Directors who've been at their jobs for quite a while, dating
back even to the '60s.
And as for how UCP's top managers actually go about
their work, I haven't many clues. Are they able to make and keep commitments?
What are their biases? How do they arrive at decisions? Do they have the right
skills for their particular times and places? Are they coasting in their jobs?
Inquiring minds want to know.
You'd have to be more "in their midst"
than I am to be able to answer those last questions thoughtfully. Otherwise,
all you're left to work with is what's been PR-filtered, i.e., what the
organization's decided to say about itself after it's had a chance to
deliberate* -- which is only part of the story. The inside scoop is needed, too.
The one that hasn't been smoothed over for prime time.
Why is it
important to get to the bottom of all o' this in the first place?
The
philosopher Daniel Dennett wrote that "Our fundamental tactic of
self-protection, self-control and self-definition is telling stories, and, more
particularly, concocting and controlling the story we tell others -- and
ourselves -- about who we are." This applies to organizations, too, for
the same purposes.
Thus, an organization's narrative center of gravity is super-significant. It provides clues to all who come in contact with it: how
they should make sense of who they are; what their role is; and how they should
behave. Making meaning / writing that narrative, in Mr. Hurst's opinion, is
"the primary role of leadership."
* * * * *
I started out knowing next to
nothing about UCP and I know next to nothing about it today. I'm surprised
every time I snoop around online. I didn't know 'til recently, for example,
that between '08-'10 there was a lot of intraorganizational blogging going on.
That tells me a little about who UCP is (an organization that tried that
experiment, i.e., that has that experience under its belt) -- and a lot about
what UCP knows and what it can do.
That's the topic of the next section.
*David
Hurst calls them "thin, text-based communications," communications
that have been de-contextualized.
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